Planning

Drafted go-to-market strategy to publish audiobook and launch author’s personal brand. Defined deliverables and mapped out long term goals and vision along with initial two-month timeline including social media and email campaigns.

Social Media Calendar
Audiobook Launch Party
Documentation
Audiobook Store Page
Timeline
Apr 18

Strategy Consult

May 06

Audiobook Submission

May 14

Welcome Email

May 16

Website Launch

May 16

FB LIVE Interview

May 30

Audiobook Available

Jun 30

Launch Party

Email Marketing

Website Design

Designed and built two fully responsive custom websites on the WordPress platform within the first month. The personal brand website includes an active blog, client testimonials, and CTAs on each page. The audiobook’s single page website includes an audio clip sample and video interview.

Wireframe Designs
Personal Website
Audiobook Website